Communicating her message out professionally and personally
A leading, influential figure in the world of public relations, Dawn Britt is still following her dreams as well as guiding others in fulfilling high-profile positions as directors, senior publicists, account directors and marketing managers in this highly competitive field.
Britt is the founder and president of one7 communications. With years of expertise in the industry, Britt manages the overall company and oversees all client business while strategizing and developing campaigns with her team.
“Launching one7 communications has been one of my proudest professional moments and it has consumed much of my life and passions preparing for this,” explained Britt, “What attracted me to this opportunity is my love for hospitality and travel and the opportunity to tell the story of so many unique resorts, restaurants and destinations up and down the west coast.”
Britt most recently served as the corporate director of communications for Las Vegas Sands Corp., and was responsible for the community outreach and social responsibility initiatives for the Fortune 500 company which operates The Venetian and The Palazzo in Las Vegas, Marina Bay Sands in Singapore, Sands Bethlehem in Pennsylvania and Sands Macao, Venetian Macao and Sands Cotai Strip in Macao, China. Britt also served as the director of public relations and communications and member of executive committee at The Venetian and The Palazzo.
Her inspiration is Coco Chanel. “Not simply because of the fashion sense, but the sheer determination, ambition and professionalism,” said Britt, “She was a businesswoman first and foremost and a competitive artist. She broke molds, laid the groundwork for both men and women to follow in her footsteps, she took risks and she wasn’t a people pleaser.”
As for advice to other women entering the field of public relations, Britt explained, “It’s a different world today than it was for me when I began my career, but that’s not to say that there are still certain expectations for women in the workforce—be it positive or negative. They’re simple pieces of advice I give to any woman entering the workforce, regardless of the profession. I always say, never let them see you sweat and if you need to cry go outside. Be confident, no matter what. If you don’t know the answer, it’s okay, but figure it out. Lastly, I have always told my team to ‘Dress for the job you want and not the job you have.’ Ask yourself, would your boss or vice president wear that outfit? How do you want to be perceived? Let the answers to those questions reflect on what you pull from your closet.”
Born in Niagara Falls, New York; raised in Pennsylvania and Maryland, Britt finally settled down in Las Vegas. “I love this city—it’s where I call home. Las Vegas is the perfect balance of urban living for me and is a mere hour-flight away from my favorite California cities where some of my clients are based.”
Britt also gives back professionally and personally, including the Assistance League. “Spend a day with some of the children that come through their campus, it promises to be one of the most touching moments of your life,” she said. Her company works with Aid for AIDS of Nevada. “They have such an important role here in Southern Nevada and so many powerful and moving stories to tell. It’s been so tremendous to help tell their story,” she said.
Britt’s message to others is, “If there is anything I’ve learned over the past few years is that life is too short to play it safe. The less risks you take, the more what ifs you’ll have.” It is her philosophy and passion that showcases Britt as a Fearless Female.