When the economic crash happened in 2008, James Lutz, saw it as an opportunity to move to Las Vegas and begin a new phase in his career. Working as a regional vice president in the mortgage industry in Utah, James wanted to educate, inform and help his clients in a different way. He is passionate about the field of finance and knows it is important for the well being of people to be financial fit.

“I have been in finance for 21 years helping people. This included helping people increasing their credit scores, loans for land development for businesses and other services to achieve financial stability,” James explained. “What I love doing is educating my clients. Knowledge is key in order to make the best decisions possible for their financial planning.”

James started with New York Life in 2017. As an agent for New York and Registered Representative for NYLIFE Securities LLC, James works with clients with services including retirement planning and asset protection strategies using annuities, life insurance, long-term care insurance and employee benefits for small businesses.

As for his own education, James attended Brigham Young University on a track scholarship but left before finishing his degree. Along with a career move in 2008, he also decided to finish his undergraduate degree. James graduated Magna Cum Laude from University of Nevada, Las Vegas with degrees in finance and French. He continued his education and obtained an M.B.A. with a focus on finance from UNLV in 2016. With his knowledge, expertise and experience, James taught as an adjunct professor at UNLV. James believes in continuing education and keeps up with the latest trends and changes in the financial services industry by taking advantage of courses offered by New York Life to stay up to date.

His valuable advice for women, especially millennial women, is to begin the financial process of planning as soon as possible because their lifespan is greater than men and they may also leave the workforce for several years if they decide they want to have children. While retirement might seem to be in the distant future, there are also unexpected events in life to consider. Planning beginning today can create a better tomorrow.

“For example, if one considers the compound interest in a qualified retirement plan such as a 401(k) plan and begins making contributions to the plan in their 20s, it can potentially generate much more than beginning in their 30s or 40s,” he stated. “I urge everyone to begin savings. It can be $5 or $10 per month while first paying off loans and credit card debt. Anything that can be contributed can be of benefit.”

He is involved with a number of charities including United Way, Help of Southern Nevada, YMCA, Three Square, Ronald McDonald House and Sunrise Children’s Foundation.

“I love my community and my passion is to help people gain a stronger foothold on their financial future. This is what I love doing. I am thrilled when my clients understand and can see the path to their financial future. I am here to help and guide them along the way. I am their partner who will always be here for them.”

James Lutz
Agent, New York Life

Registered Representative for
NYLIFE Securities LLC
Member FINRA/SIPC, a Licensed
Insurance Agency
Las Vegas General Office
6325 S. Rainbow Blvd. Suite 400
Las Vegas, NV 89118
702.796.2000 | Office
702.466.3689 | Cell